1. Meaning of the name: The name Amondaeng was created by combining 'Amon,' the ancient Egyptian god of wind, the almond color 'Amon,' and 'Daeng' from 'Daengdaengi.'

2. Character Personality: Curious and innocent, just like Amondeng's name.

3. Brand Direction: Amondeng Studio is a specialized character design brand that plans and produces various goods and content centered around the character 'Amondeng'. Based on the meaning of the name 'Amondeng,' which combines 'Amon,' the god of wind, and 'Daengdaengi,' meaning dog, the brand conveys the message, "Let's blow away worries with a lucky wind!" through the lucky item known as the four-leaf clover 'Lucky Pinwheel.' Furthermore, just like the cheerful and fun name 'Amondeng,' the brand produces content and goods that deliver special joy through interesting and novel ideas.

4. Activity History

April 24 – October 31, 2024: Selected for Chungbuk Content Korea Lab Character Support Project

Participation in the 3rd Oh! Illustration Fair (May 4, 2024 – May 5, 2024)

July 17, 24 – July 31, 24 Youth Culture Creation Center <Neuti> Exhibition [Cheongju Cultural City Development Project]

July 12, 24 – July 14, 24 Participation in the Good Zoo Pop-up at Hyundai Department Store Chungcheong Branch

Participation in Suwon Illustration Korea, September 6, 2024 – September 8, 2024

Participated in the Busan Illustration Fair (Nov. 1 – Nov. 3, 24)

Currently reached 5,000 followers on Instagram

Naver OGQ Releases 2 Emoticons

Participation in the National Cheongju Museum Festival (May 4, 2025 – May 5, 2025)

Participation in the group exhibition at Dangsan Thought Bunker, June 4, 2025 – July 20, 2025

Participated in a group exhibition in Shibuya, Tokyo, Japan from June 21 to June 29, 2025

25.06.24 ~ Present: Opened a regular store at Yeoyuri, Connect Hyundai Cheongju Branch