A story of joyful, poignant, and slightly rough days unfolded by the Monjakgwi

"Monjakgwi," which originated from author Nagano's SNS serialization, goes beyond simply cute characters to depict the search for small happiness amidst realistic hardships.

The strangely realistic worldview, contrasting with the cute appearance, resonated deeply with fans, leading to a strong fandom and purchasing power.

It is especially loved by the 1020 generation and is expanding its brand influence in various ways, such as emoticons and collaborations.

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✔️ 2024 Ediya Coffee X Meonjakgwi Limited Collaboration in Progress

✔️ 2024 Goodal X Meonjakgwi Collaboration Limited Home Care Edition Launch

✔️ Launch of 2025 Shinhan Bank X Meonjakgwi Collaboration Product 'SOL Travel J Check Card'

✔️ 2025 Meonjakgwi X Nongdamgom Pop-up 'Nagano Market in Seongsu' Held

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