🌈 Please tell me about the origin story, synopsis, and worldview.

Baby Bear and Friends features various characters, each an animal, telling stories about themes such as life, first love, dreams, childhood innocence, and curiosity. The chaotic adventures these characters, born from these stories, experience in real life are entertainingly captured in the Instatoon.

😀 Who would like this character? Please identify the target persona.

People aged 10-30 who love and cherish cuteness, warmth, and quirkiness.

🎁 What products would be a good fit for this character? Please provide a description that various brands can refer to. (e.g., Apparel, Food & Beverage, Fashion, etc.)

Wool product fashion brand

🕺 Please show various application poses and artwork.

🤝 If you have any previous collaboration experiences, please upload references.

Collaboration with artist woollys_hat

I went to various flea markets.

This is the Publishers table at the COEX International Book Fair and Musinsa Terrace in Hongdae.