Teletubbies is a TV program for children that features stories of four cute characters embarking on various adventures in a fantastic world.
Recently, targeting the MZ generation who grew up watching the Teletubbies animation, the brand appeals to consumers by evoking nostalgic memories of childhood and utilizing colorful hues and distinctive characters. There are examples of global and local collaborations with brands across various fields, including fashion, cosmetics, and accessories.
character
💜Purple (Tinky Winky): A purple character who carries a red bag.
💚Dubbie (Deepsea): A green character who likes sports.
💛Nana (Lara): A yellow character who is full of energy and loves to dance.
❤️Po: A red character who likes riding a scooter.
worldview
The Teletubbies live in a fantastic world filled with beautiful hills and flowers, where they deliver joy and educational messages to children through various adventures and play. This program stimulates imagination and creativity and is hugely popular worldwide. 📺🌈
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