Sonic is an IP that appeals to a wide range of age groups and has global recognition.

The movie *Sonic the Hedgehog* was successfully released this January, and we are approaching Sonic's 35th anniversary in 2026. We have successfully carried out various collaborations with global brands such as Puma, Zara, Hype, Uniqlo, and Samsung.

worldview

Sonic's world is composed of various regions and dimensions, and adventures unfold in diverse environments such as the Green Hill Zone and the Chemical Plant Zone. This world has a unique atmosphere where nature and technology are blended.

Main characters

Sonic

As the protagonist, he has the ability to run at super high speeds.

Tales

As Sonic's friend, it can fly using its two tails.

Knuckles

She is an Echidna with great power who plays the role of protecting the Master Emerald.

Dr. Eggman

He is the main villain, a scientist plotting to conquer the world.

Shadow

Shadow, a black hedgehog character resembling Sonic, is a dark hero who clashes with Sonic.